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SOLUTIONS RESOURCE
Mobilize your enterprise with CEO Agenda
By Steve Niles
In February of 2001, veteran publishers Earl Adkins and Curt Simon of iTech Research approached Palm, Inc. and other industry leaders such as AMD, JP Mobile, Kyocera Wireless Corp., Metrowerks, and Oracle and presented them with an idea. The idea was to create a centralized, focused resource designed to promote the enterprise adoption of handheld technology. The result was CEO Agenda, a brand new Web site dedicated to the hows and whys of integrating handheld technology into the business world.
You can find CEO Agenda at http://www.ceoagenda.net. It's pictured in Figure A.
FIGURE A
CEO Agenda promotes enterprise adoption of handheld technology. Click picture for a larger image.
According to Earl Adkins, the mission of iTech Research Linked Business Solutions is to unite related and competing companies to show the companies how they can work together to offer a more complete end-to-end solution to their customers. The resulting Web site then becomes a resource those customers can access to learn more about the solutions that are available and see how they can fit their particular business needs.
CEO Agenda is a corporate adoption tool, speaking specifically to the company decision makers who might be considering integrating handheld technology into their business. A wide array of information is available, broken down by industry, best practices, and partners (the companies included on CEO Agenda). There are also papers available from industry analysts, and there are links to important news and events.
To draw visitors, iTech Research is distributing briefing books to CEOs, COOs, CIOs, etc. of the Fortune 2000 companies directing them to CEO Agenda. While these businesses may be the immediate target audience, the information and resources contained at CEO Agenda can be valuable to companies of any size.
Industries
As it states on the Web site, "Enterprises in diverse industries are using the portable power of handheld computing to connect users with mission-critical data, leverage existing technology, maximize return on investment for custom applications, and enhance existing business practices." The industries covered at CEO Agenda include financial services, healthcare, manufacturing, retail, and government. Through a variety of white papers and press releases, you'll learn how specific companies are targeting each of these industries with important business solutions.
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Write for Computing Unplugged!
Share your experience and expertise with other handheld device users. There are new opportunities at ZATZ for contributing authors and editors.
Write about something you're an expert on and get your name in lights.
For Writers' Guidelines and to discuss topics, contact Staff Editor Steve Niles. This is your opportunity to shine in front of your peers, your clients, and friends.
Click for more info! |
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